Hi Guys,
Hope you are all doing fabulously, this was my first taste of London fashion week and attending a few shows. I have worked for Ella Dror PR in the past so I have been to shows before and I always love the atmosphere, watching fashionista’s arrive, the press, the make-up and the models, especially when it’s LCM (London collection men’s) for obvious reasons. I actually didn’t plan on attending London Fashion week F/W 2016 at all as I will be travelling to Paris Haute Couture in July and then return to London Fashion Week S/S 2016 in the Summer, where I will be viewing most shows. My sister who already works in the industry managed to get tickets for Roksanda as she has a great relationship with the brand and has worked for them in the past. I managed to get into Ashley Williams, Xiao Li and Scoop London at the Saatchi Gallery, purely due to the press taking pictures non-stop of myself and my sister. The environment was crazy, we had people approaching us constantly requesting our outfit details, what inspired us and what we think of the trends this year, pretty much all day. I wore a Barneys original ombre faux fur coat, Chanel glitter boots, Giuseppe Zanotti iridescent clutch bag, Givenchy choker, biker trousers from Zara, mesh underlay from Topshop. My sister wore a Vera moda ostrich feather gillet with a nude body from Wolford, Gucci snakeskin boots and a Natalia Tom Ford Clutch bag. Our Style influencers have always been Olivia Palermo and Victoria Beckham when we are both feeling trės chic and slick. Additionally, when we are feeling edgy yet glamorous Rihanna and Kylie Jenner are our go to girls.
‘PERHAPS Londoners are less extreme about their fitness than New Yorkers, or perhaps they just like to party harder. Either way, London Fashion Week had a more feminine, glamorous mood than New York’s athletic-themed autumn/winter 2016 shows last week. It wasn’t all sunny – that glamour was often tinged with decay, as seen at Christopher Kane and Erdem, or with a grungy, punky sensibility, as seen at Preen and Alexander McQueen. There was also a prevailing haberdashery vibe: buttons, zips, trims, sequins, and more besides. Then there were the coats – supersized, loud and proud. ‘ – Vogue
My favourite was Alexander Mcqueen without a doubt for personal taste and affinity for the brand. (I am slightly biased), the range was dark, edgy yet full of glamour. I am starting my own brand with my sister and some of my products are based on McQueen’s work, lots of feathers, mesh, and embroidered detailing. Roksanda was brilliant in terms of bold colour and prints which I really adore. ROKSANDA’s signature take on shape and her bold use of colour has fast become a go-to for women who are after effortless day and evening wear, with an unmistakably modern approach to luxury fashion. The brand has a has a loyal VIP following, with recent appearances on the Duchess of Cambridge, Michelle Obama, Cate Blanchett, Charlize Theron, Kristen Stewart, Amy Adams and Keira Knightley.
To summarize trends seen at LFW these include ruffles, frills, marabou trimmings (feathering), capes, sequins, cocktail dresses, velvet and oversized coats. For me I love trends and appreciate them and they give me great ideas to bounce from, however, for me style will always be superior. For a style muse, pick who you love and incoporate their taste in your fashion purchases and even your lifestyle ones.
After a few hectic days of LFW, me and my sister stumbled upon the Burberry café on Regents street, London where a lot of bloggers have been attending during LFW. This place is ideal for lunching or even to have afternoon tea with friends, everything is organic and the environment is superb as it extremely calming, a strange word to use but it is incredibly relaxing, when you go there you will understand why. I highly recommend the lobster lunching, Sutton woo chicken pie and for desert the queen of puddings. Subscribe and stay up to date with my upcoming LFW visits throughout the year, including the British Fashion Awards 2016.
Carpe Diem Mermaids and Mermen
Love Sasha
